On its stand, Projeto Terra presented products from 19 communities in 11 Brazilian States, with very encouraging results from direct sales and possible future business.

The enormous success of the Brazil Pavilion, which was the main attraction for visitors, was not only based on the exciting atmosphere (Brazilian traits very well presented in an Embratur video), but also on the live shows and the Brazilian products on offer. Coffee, bathing and fitness apparel, precious and semi-precious jewelry and arts and crafts were enjoyed by thousands of people who visited our Pavilion, which was supported by the Brazilian government via Apex (Brazilian Export Promotion Agency - Agência de Promoção das Exportações do Brasil), the Ministry of Development, Industry and Foreign Trade, the Ministry of Tourism and the Ministry of Sports.

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